2009
Audiovisual foundations
Advanced vocational diploma in Audiovisual and Multimedia Production (EMAV). A solid grounding in visual composition, rhythm and multimedia storytelling.
About
SeniorProductDesignerwithover10yearsbuildingdigitalproductsforcorporationsandstartups.Adeveloper’sprecisionandadesigner’sstrategicvision:productsthatwork,scaleandconvert.
From design to code
I design and launch digital products end to end
I come from programming and web development. I don’t design on paper: I design interfaces knowing exactly how they’ll be built, with frictionless handoffs and lower development costs.
Specialising in information architecture and UI/UX design, I bridge business goals and user needs: robust style guides, high-precision prototypes and agile work in sprints.
And today I go a step further: I build and ship complete web projects (from the first wireframe to production), speeding up the cycle with AI tools. Whether conceptualising HMI for Cupra or launching MVPs in insurtech and the public sector, the goal is always the same: remove complexity and deliver tangible results.
2011
The leap into digital design
Degree in Multimedia Design (UOC). A move from pure development to specialising in user experience (UX) and interface design (UI). The formal start of my career as a freelance designer.
2014
The technical foundation
Freelance Web Designer & Developer. End-to-end projects combining design and programming. That experience writing code ensures I design products that are 100% feasible and frictionless for developers.
2018
Going independent for good
Super Malter & Senior Freelancer. Recognised as a top-performing profile on Malt, backed by more than 70 successful projects and the highest client rating (5/5).
2020
Optimisation and conversion
UI/UX consultancy and front-end build. A strategic collaboration with the energy company Holaluz focused on the design and advanced build of email campaigns. A/B testing to make data-driven decisions, improve user retention and maximise direct conversion metrics.
2021
Scaling and MVPs
UI/UX Product Designer at Quantion. Leading the definition, research and prototyping of highly scalable digital products (MVPs) for the insurance sector and public administration.
2023
HMI and automotive innovation
Senior UI/UX Product Designer at North Studio (Cupra project). Designing advanced user interfaces (HMI) for the next generation of vehicles, working with engineering to align innovation goals with pure functionality.
Present
Global vision, local execution
Product Designer based in the Empordà. Bringing more than a decade of learning to help demanding brands design tomorrow’s digital ecosystems.
